BADLAV
When The Serene Mountains Of Peshawar, Pakistan Synchronizes With The Eclectic Streets Of Accra, Ghana, You Reach A Unique Frequency That Can Only Be Grasped When Two Powerhouses Of Culture Like These Collide. A Space That Is At Once Elegant And Edgy, Calm But Chaotic, Luxury But So Incredibly Playful.
Welcome To The World Of DIJÁGO. An Afro-asian Luxury Clothing, Accessories & Footwear Label Inspired By The Beauty Of Culture, The Rarity Of Trust And The Language Of Elegance. Deeply Rooted In Traditional South Asian And African Craftsmanship , The Label Presents A New Kind Of Luxury - One That Champions Artisans Of The East By Giving Their Work The Respect & Spotlight Long Hounded By Their Western Counterparts.
The Line Includes Contemporary Womenswear In Luxe Cottons, Deadstock Velvets, Denims And Printed Textiles As Well As Leather Footwear & Accessories Hand-made By Artisans In Peshawar. The Pieces Feature Cuts That Are Strong Yet Easy , With Every Detail, From A Folded Waistline To An Architectural Draped Sleeve, Evoking Nuances Of Afro-asian Dressing - The Sensibilities That Are So Unique To Each, Yet So Similar In Nature.
The Debut Collection, Badlav, Will Be Launched At London Fashion Week, 9-12 June On The Digital Platform.